Lifestyle Feature: Hosting in the Heat — How to Optimize Your STRs for Summer Guests
Let’s be real — Southwest Florida summers are hot, humid, and full of mosquitoes. But guess what? Tourists still come.And if you position your short-term rental (STR) the right way, you’ll win the summer bookings and maximize your cash flow in what many investors treat as the “off-season.”
Here’s how to turn brutal heat into STR opportunity.
Market Trends: Is Inventory Surging or Stabilizing? What July’s Numbers Tell Us
The big story this month? Inventory. It’s rising across Lee and Collier County — and if you’re a real estate investor, that’s not a bad thing. In fact, it might be exactly the buying window you’ve been waiting for.
The Impact of Hurricanes on Florida's Population and the Importance of Resilient Building Systems
Florida is often called the Sunshine State, but it’s also known for its hurricanes. Each year, as hurricane season approaches, the specter of powerful storms looms over the state, reminding residents of the unpredictability of nature.
So the FED Dropped Rates Today, How Does that Affect Buyers and Sellers?
How Today’s FED Rate Cut Benefits Both Homebuyers and Sellers in Southwest Florida
Today’s announcement of a Federal Reserve (FED) interest rate cut is making waves across the economy, and for those of us in the Southwest Florida real estate market, it’s exciting news. Whether you’re a potential homebuyer or seller, this policy shift creates fresh opportunities for both sides of the transaction.